Thursday, September 17, 2015

Nike Mercurial Superfly IV – Revolutionized Speed Released

Madrid was the place to be Friday, as Nike introduced the world to their latest explosive speed release – the Nike Mercurial Superfly. Cristiano Ronaldo will be the focus player wearing the boot that was born after four years of R&D in the Nike Sport Research Lab.  Driven by insights from the world’s fastest athletes, the Superfly is created to revolutionize speed.

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The Mercurial Superfly’s revolutionary design is driven through Nike’s most advanced technology: Nike Flyknit. A new three-knit weave puts less material between the foot and the ball to enhance players’ touch – a vital element when operating at high speeds.

The high-top Dynamic Fit Collar, which radically transforms the Mercurial silhouette, is designed to create a better fit and a heightened sensation of the boot as an extension of the foot. We got to experienced this same design concept while testing the Magista and it makes for an interesting addition.

The Superfly is now available to order – find them at profootballboots.ca.

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Phil McCartney, VP of Sport Performance Footwear stated that;
Players have told us that the Mercurial fits like no other boot. It feels like an extension of the body because the Dynamic Fit Collar integrates the foot, the ankle and the lower leg. It removes distractions and allows the player to be quicker to the ball and quicker with the ball. This is the huge advantage of Flyknit: We can tune a boot to match a player’s attributes.

Other vital breakthrough additions include Superfly’s Brio cables, which are knitted directly into the upper and locked into the outsole. By connecting this tendon-like support to the heel, the Nike Superfly acts like a slingshot that helps propel the player forward.  In addition, a new, more-flexible full-length carbon plate helps players to more efficiently transmit power through the ground. Added studs at the boot’s heel offer stability, and extra traction has been placed at the toe to give players more grip and propulsion during the critical final 10 percent of their stride.

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